The rise of the cube croissant

The pastry world is buzzing with a new food trend—cube-shaped croissants. The cube croissant phenomenon began at the London-based bakery, Le Deli Robuchon, where an influencer accidentally made it a social media sensation.

Tasting Table:

In January, Le Deli Robochon invited an influencer from TikTok to sample a different pastry.